2017
ESPN
Narrated Website
Creative interactive website
to subscribe for a soccer championship
digital
web design
direct
concept
illustration
art direction
For 10 years ESPN had a partnership with the main ad agencies from Brazil, organizing a soccer championship between media professionals and famous soccer players.
They wanted more participants subscribing online, giving the event some extra wit from start. We brought the ESPN narrative expertise from the TV to the website itself, and some media elements inspiration for the design.
Case Study
Agency: CL/AG
Creative Director: Ale Alves
CW: Rafael Radesco
UI / UX: Bruno Perez